Trust Is The Growth Hack
Now more than ever, it gets easier to fit in. To be average. To join the queue.
If you made that choice, the result is on you.
But if we want to be seen as the “go to” persons or brands in a given category, the deal is to jump out of the queue and find another way in.
And as startups, maybe you can’t be the biggest, fastest or cheapest, there are many ways to stand forward. A good place to start is gaining trust. If 1 client trusts you enough to do business with you & you deliver, they’ll tell their friends.
It also helps if you’re consistently keeping the promise you made about your product or service.